Small businesses are the backbone of the U.S. economy. How will small business CEOs manage the pandemic crisis and beyond?
Some, like Kelley Powell, CEO, MacLaurin Group, Ron Carey of Tilt Creative + Production, Connie Hom, CEO of Buckingham Greenery, and JJ White, CEO of Dale Carnegie Southeast United States have found solace in their peer advisory group.
CEO peer groups (roundtables) typically meet regularly and follow a strict code of conduct and confidentiality. Many SMBs find it to be a worthwhile experience that makes a positive impact on their business.
“This has been a fast-paced, changing environment. I’ve had to make hard decisions in regard to labor, clients and revenue, and the shared experiences have been very helpful. The virtual roundtable has truly been a breath of fresh air, and the Council membership has proven to be, for me, a port in the storm,” says Hom.
Powell agrees. Of her virtual roundtable, “We learned so much collectively this year, sharing, listening, and growing as individuals and a community.”
Carey is grateful to have someone to lean on outside the regular meetings. “I feel like I can pick up the phone and call any of my group members and bounce an idea off of them, and also get their expertise back. And so for that, it’s just been invaluable.”
White reports, “Now, more than ever, is the most critical time in your business to find people who can help you get through this, but more than just get through it – actually create something in your business so that you’ll come out of this better than you’ve ever been before.”
Powell, Carey, Hom, and White are Members of Virginia Council of CEOs, a nonprofit organization that has been connecting CEOs for learning and growth for more than 20 years. Members join the Council to be placed in a peer roundtable group and to access a thought leader network and a robust program of events.
Learn more about VA Council of CEOs.
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